Mara DeCapito

Director of Marketing

Mara leads Heritage’s brand strategy with intention and clarity. She oversees all facets of marketing, including brand development, digital presence, media relations, client communications, and event planning, ensuring every message reflects the firm’s values and long-term vision. With a keen understanding of how to communicate complex ideas with clarity and purpose, she ensures that Heritage’s voice remains consistent, compelling, and client-focused.

Mara brings over 15 years of experience in professional services marketing, always leading with thoughtfulness and care. Before joining Heritage, she served as Assistant Director of Marketing for many years at a regional wealth management firm in Pittsburgh, PA.

She holds a B.S. in Marketing from Duquesne University and is an active member of the Professional Services Marketing Association. Mara lives in Connecticut with her husband, Phil, their daughter, and two beloved dogs