Mara DeCapito

Director of Marketing

Mara plays a central role in shaping Heritage’s growth and public presence, leading the firm’s brand strategy with intention and clarity. She oversees all facets of brand and marketing, partnering closely across disciplines to support business development and client experience. Her work ensures that Heritage’s message is cohesive, differentiated, and aligned with the firm’s long-term vision and growth objectives.

Mara brings over 15 years of experience in professional services marketing, always leading with thoughtfulness and care. Before joining Heritage, she served as Assistant Director of Marketing for many years at a regional wealth management firm in Pittsburgh, PA.

She holds a B.S. in Marketing from Duquesne University and is an active member of the Professional Services Marketing Association.

Mara lives in Connecticut with her husband, Phil, their daughter, and two beloved dogs.